Commodities: defined by the Sticky-Marketing.com monthly magazine |
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An item is a commodity when it is common, it is hard to offer very different versions and price is largely determined by supply and demand. Water Gas and Electricity are commodities as are Gold, Beef and Oil. Vehicles are not commodities neither is fashion clothing. Usually new items are rarely commodities rather those that have been around a long time, have established routes to market (indeed they may be traded on a commodity market) much is known about their production allowing others to take up supply should demand outstrip supply or profits in the market become attractive to new entrants. 10/06/2001 Use your browser back button or
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