Discount: defined by the Sticky-Marketing.com monthly magazine |
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"Discount" is the percentage off a price that you are able to buy a product for. You may negotiate a one time discount from a retailer or may have an agreement entitling your
organisation to a discount level off a price list. In some sectors it may be normal to achieve a discount for cash because the seller will not have to pay commission charges on a credit card
transaction.
Often resellers of a product range will buy at fixed discounts off a recommended price list. Sometimes more complex to administer are discount levels pertaining to the volume of goods purchased
which can have side effects on stock provision, ordering regularity for producer and reseller and availability to the customer.
See also rrp recommended retail price, quantity discount, quantity breaks
10/06/2001 Use your browser back button or
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