| Management Information System: defined by the Sticky-Marketing.com monthly magazine |
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A management information system includes the systems manual, human, and automatic that produce regular information on which the management team of a business can take decisions. By its very nature a management information system will contain primarily information on the historical performance of the business in the latest and past time periods, including order intake, invoiced sales, profits, cash flow, bad debtors, overdraft facilities, liquidity, staff absence, WIP movement, efficiencies, stock turnover, and the suchlike. Good management information systems will be predictive in some way in order that forward looking decisions can be made based on more than historic data. The management information system may therefore seek to correlate internal forecasts with external factors such as interest rates, market growth, perhaps activity in a leading market or market from which demand is derived, perhaps including competitor activity and in the longer term, the legislative environment and expected change in this. Notes: MIS is usually taken to mean management information system.
The internal performance measures of the business may be collated by the accounts or finance departments for inclusion into a monthly report.
A marketing information system would normally make many of the external inputs into the management information system. 05/08/2001 Use your browser back button or
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