Non Verbal Communications: defined by the Sticky-Marketing.com monthly magazine

Non Verbal Communications is a big term which implies, as you might expect, any communication which is not spoken. The main non verbal communication people tend to be aware of is "body language", which includes the way you stand or sit, facial expressions, gesticulations, how you hold your head and use your eyes etc.

Research suggests body language has a very large influence on the meaning (perception) people come away with when they have been speaking to someone. In fact some research suggests that body language is more important than the actual words used in a communication. Odd then that there are so few courses on body language at schools when young people start to increase their vocabulary of words.

The larger term non verbal communications includes the influence of objects colours, music, smell anything that human senses can detect and if you think about it these things are quite obvious, you need to achieve a harmony and consistency around a message and it is quite easy to define examples where there would be disharmony.
Consider an annual general meeting where, coinciding with the chairman's speech, the smell of fresh sewage wafts through the air!